Leonetto cappiello biography of william
Leonetto Cappiello started his career working as a caricaturist.!
Leonetto Cappiello was an Italian (active in France) artist who was born in Numerous key galleries and museums such as Musée Félicien Rops have.
Leonetto Cappiello
Italian poster art designer and painter (1875–1942)
Leonetto Cappiello (9 April 1875 – 2 February 1942) was an Italian and Frenchposter artdesigner and painter, who mainly lived and worked in Paris.[1] He is now often called 'the father of modern advertising' because of his innovation in poster design.
The early advertising poster was characterized by a painterly quality as evidenced by early poster artists Jules Chéret, Alfred Choubrac and Hugo D'Alesi. Cappiello, like other young artists, worked in a way that was almost the opposite of his predecessors.
He was the first poster artist to use bold figures popping out of black backgrounds, a startling contrast to the posters early norm.[2]
Biography
He was born in Livorno in Tuscany. He would die in Cannes in France.
Cappiello had no formal training in art.[1] The first exhibition of his work was in 1892, when a painting was displayed at the municipal museum in Florence.&#
